Question 1

What is the difference between Elite Targeted Reach and Community Reach?

Accepted Answer

They are fundamentally different products, not different sizes of the same mailer. Elite Targeted Reach delivers to 2,500 carefully selected high-income addresses — the top demographic segments in your area. Community Reach delivers to 5,000 local addresses using USPS EDDM routes. Elite is about quality of address; Community is about breadth of reach. A roofing company or med spa targeting addresses with $150K+ income will see a higher return-on-investment from Elite even though the raw count is lower.

Question 2

Why does the 2,500-home option cost more than the 5,000-home option?

Accepted Answer

Because you are paying for demographic precision, not volume. The 2,500 addresses in the Elite Targeted Reach product are selected based on income, home value, and demographic profile — the exact customers who can afford a $15,000 roof, a $50,000 pool, or a $5,000 cosmetic procedure. One customer from that list can pay for the entire campaign. The 5,000-address Community Reach is a broad local presence play. Different product, different purpose.

Question 3

How do I reserve an ad slot?

Accepted Answer

Select your city from the coverage map below, choose your product (Community Reach, Elite Targeted Reach, or Maximum Impact), and click the reserve button. You will be prompted to enter your business details and complete payment. Once confirmed, your slot is locked and we will reach out within one business day to begin the design and scheduling process.

Question 4

Is there a contract or minimum commitment?

Accepted Answer

No contract and no minimum commitment beyond a single drop. You pay for one mailing cycle and you are done — no automatic renewals, no setup fees, and no cancellation process. If you decide to run again, you simply reserve a new slot for the next available drop date. If you want to lock in a lower per-drop rate and guarantee your slot position across multiple mailings, see our multi-drop subscription packages on the Subscriptions page.

Question 5

How many businesses share each postcard?

Accepted Answer

Each 9x12 postcard carries up to six ad slots. No two businesses in the same category are placed on the same card, so you will not be next to a direct competitor.

Question 6

When does my first drop mail?

Accepted Answer

Drop schedules are set per city and typically run monthly. Once you reserve a slot, we will confirm the next available mail date for your city. Your ad will mail in the next scheduled drop after your payment and artwork are confirmed.

Question 7

What happens after my drop is complete?

Accepted Answer

After your mailing date, we send you a delivery confirmation with the USPS tracking data for your campaign. You will see the total number of addresses reached, the delivery window, and the city route coverage. From there, you can reserve a slot for the next drop cycle or explore a multi-drop subscription to lock in your spot and reduce your per-drop cost.

Question 8

What is the minimum commitment to get started?

Accepted Answer

A single drop is the minimum commitment. You can reserve one ad slot in one city for one mailing cycle with no subscription required. Single-drop pricing is listed above. There are no setup fees, no contracts, and no automatic renewals.

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