USPS EDDM CERTIFIED ROUTES · NO LONG-TERM CONTRACTS · 5,000 TO 10,000 ADDRESSES PER CAMPAIGN · SHARED 9x12 POSTCARD · STARTING AT $600 · LIMITED SLOTS PER CAMPAIGN
Site Search
Search pages, cities, blog posts, tools, and glossary terms
Every feature. Shipped.
A transparent look at what we've built, what's in progress, and where TownFavorite is heading. Updated as milestones are reached.
Not sure which product is right for your business?
Answer 6 questions and get a personalized recommendation. Takes 90 seconds.
Foundation
City Hub Pages
Dedicated landing pages for each city in Jefferson and Shelby Counties with campaign availability, address reach data, and slot reservation.
CoreCampaign Management System
Admin panel for creating and managing postcard drop campaigns, tracking slot availability, and setting deadlines per city.
CoreContact Form
Intent-driven contact form with city selector, message starters, and owner notification on submission.
CoreROI Calculator
Interactive tool that lets prospective advertisers estimate their return based on industry, average ticket size, and target city.
ToolBlog
Content hub covering direct mail strategy, local advertising tips, and city-specific market insights for Greater Birmingham.
ContentGlossary
Plain-language definitions for direct mail advertising terms to help new advertisers understand the industry.
ContentAdvertiser Experience
Online Ad Slot Checkout
Self-serve Stripe checkout flow so advertisers can reserve and pay for ad slots directly without a phone call or email exchange.
PaymentsAdvertiser Dashboard
Logged-in portal where advertisers can view their active campaigns, upload ad creative, track delivery status, and download campaign reports.
PortalAd Creative Upload
Secure file upload for advertisers to submit their print-ready artwork directly through the platform, with spec validation and confirmation.
PortalCampaign Deadline Reminders
Automated email and SMS reminders sent to advertisers as campaign close dates approach, reducing last-minute drop-outs.
AutomationSubscription Packages
Multi-drop subscription plans that lock in discounted rates for advertisers who commit to 3, 6, or 12 consecutive postcard drops in a city.
PaymentsGrowth & Intelligence
Advertiser Reviews
Verified review system allowing past advertisers to share results and feedback, building social proof for prospective buyers.
Social ProofCampaign Performance Reporting
Post-drop reporting dashboard showing delivery confirmation, estimated impressions, and any tracked response data per campaign.
AnalyticsGeographic Expansion
Expansion of the TownFavorite network beyond Jefferson and Shelby Counties into additional Alabama markets and eventually neighboring states.
ExpansionReferral Program
Incentive system that rewards advertisers for referring other local businesses, with tracked referral links and automatic credit application.
GrowthAI Ad Copy Assistant
Built-in tool that helps advertisers write high-converting ad copy for their panel using AI, reducing the creative barrier for small business owners.
AIHave a feature request?
We build based on what advertisers actually need. If there's something missing from this roadmap, let us know.
Send Feedback